Greeting to World Coffee Leaders Forum
「World Coffee Leaders Forum」, the first international coffee forum in Asia, was held for the first time in November 2012, in Seoul, Korea. The mission was to find sustainable development methods through discussing and sharing world coffee industry issues and challenges.
The world coffee industry is currently facing new challenges as the industry undergoes change. The coffee industry is expanding from its traditional producers and consumers of Europe, North and South America toward Asia. Asia is currently experiencing a rapid increase of both coffee production and consumption. The economic development of the coffee industry in Asia (including Korea) is steadily increasing both quantitatively as well as qualitatively. The Asian Coffee Market has gained the world's attention due to its potential.
Asian coffee producing and consuming countries are contributing value and facilitating dynamic communication between producers and consumers across countries and continents. The Asian market holds an increasingly important position within the overall world coffee market, and with its expanding role comes the responsibility of leading trends, development, and overcoming crisis of the world coffee industry.
Following a successful debut in November 2012, this year's 2nd annual 「World Coffee Leaders Forum 2013」 will examine and discuss further in-depth topics of the World and Asian Coffee Industry, and expects to attract more than 700 participants from 30 countries.
The forum will cover a variety of relevant coffee industry topics, such as: Potential and Changes in the Asian Coffee Market / History, Crisis and Solution of Coffee Leaf Rust / Changes in the Coffee Consuming Market and the Emergence of Alternatives / A Deeper Understanding of Specialty Coffee and the Market / Coffee Price Discovery, Volatility Management and Forecast / Developing Profitable Coffee Marketing Strategies for a Volatile Futures Market / Strengthening the Supply Chain: Building Relationships, Partnerships / Certification and Fair trade etc.
With a variety of plenary sessions and technical sessions available, along with other concurrent events, 「World Coffee Leaders Forum 2013」 is ready to welcome you. Multiple networking programs such as Welcome Reception, B2B business meeting, Coffee Business Tour, etc. are all available for participation.
In addition, 「World Coffee Leaders Forum 2013」 is the official concurrent event of 12th Seoul Int’l Cafe Show 2013, which will exhibit 500 companies (1,000 booths) from 30 countries and expects to attract more than 100,000 visitors from 65 countries. These many events assure that World Coffee Leaders Forum will become a representative world coffee industry festival.
World Coffee Leaders Forum Organizing Committee has made every effort to prepare for a successful forum.
We hope you will join us for this special event, which will bring together the key decision makers and industry personnel of the Coffee Industry throughout Asia and worldwide.
This event will be a key platform for exchanging ideas and knowledge about the Coffee Industry.
Chair, Organizing Committee of World Coffee Leaders Forum